top of page

BESPOKE SENIORS THEATRE PLAN

Bespoke Seniors Concert
Special Offer for Senior Communities

Instead of selling tickets at $340 per senior facility, offer tickets at $15 each for a day outing targeting multiple senior communities, churches, etc. (see list below).

Strategy:

  • Establish a partnership with a local college or school theatre space, offering discounted tickets to students and parents.

What I Provide:

  • T-shirts to give away*

  • Posters

  • Tickets

Please wear the T-shirt and offer a free one to any program manager who commits to 10+ tickets.

Timing:

  • Promote 4 weeks prior and again 1 week before the event.

GOAL 1: Poster Placement
Posters should be placed in the following locations:

  • In resident cubbies (if open)

  • Under the doors of each apartment

  • In elevators

  • At reception areas

  • On notice boards

  • In coffee shops

Additionally, distribute 50 flyers to local homes.

GOAL 2: Target Meetings with Program Directors / Presidents / Secretaries
Focus on the following venues:

  • Independent living facilities

  • Assisted living facilities

  • Churches

  • Apartment blocks (through presidents/secretaries)

  • 55+ communities (e.g., Del Webb)

  • Retirement communities

  • Co-ops

  • Continuing care retirement communities (these often have the most seniors)

  • Jewish organizations

  • Community organizations/clubs

  • Senior centers

  • Potentially a poster delivery company (if reliable)

  • Libraries

  • Cultural arts centers

Note to Venue:

  • Ensure there is someone at the door to handle:

    • Ticket sales (with a float for change and NFC payment options)

    • Any issues that arise; if someone complains beyond a minor issue, allow them in for free.

  • My setup time is an hour before the show; please direct any issues to me during that time.

Additional Tips:

  • You can refer to the event as part of a "wellness program" when speaking with senior communities.

  • Offer extra commission for sales via Facebook event posts (if you’re able to manage this).

Cards
When handing out flyers, include a comp ticket or allow for immediate ticket purchases. Use a signature as a guest pass or ticket.

Payment Options:

  • Square Pay (credit card reader) – available via contactless payment through your phone.

Ticketing:

  • Use a Wix ticket page for online sales and event management.

 

 

 

 

 

 

bottom of page