Introduction campaign process

COMMUNITY BASED ORGANISATIONS

“Hi Im Hannah/Eli, I work with a perfomer / entertainer “Baby Tosh’ we are just fielding for where geographically is most interest at this point. Then we will design the rounds. He is the top East Cost earner in the senior living homes. He’s a Jewish boy, a bit like a Barry Manilow and also very strong in Frank Sinatra, and that same crowd that you can see love him from his videos are the same middle to upper class people as your customers. Can I forward you his videos / web site to do a test and send it out to your members or commity, asking if they would like a concert. We charge $1500 - $2000 and their needs to be a piano”

"hi I rep this "an evening/afternoon with entertainer, how about doing it for the community"

 

Somethign else you can try saying

"Perhaps the sentimental Jewish singer songwriter" is making a comeback"

It's best Hannah that u get good at this because it's where the money is (a commission) - otherwise I will get a tele sales person - their will be ups and downs - so give it a good 3 months for us both to decide. As discussed you are in a unique position to be able to discuss with people. Please come to me with any questions of any kind I'm pretty sure I can say I'll always get back to you ith considered thought.

 

 

Something I never did before, but from now on I would like to take a 20% deposit for any booking. We can say "please zelle it "9048602362", & get an address to send invoice / receipt to

all venues in usa with a grand piano

(& at this stage a built in community)

targeting all community center venues

get in touch with every single one in the usa

we will eventually see where most interest is and focus a booking round there.

USA wide to community based organizations

that have (or can get in) a grand piano

fan clubs

golf clubs

craft clubs

darts clubs

book clubs

social clubs

tennis clubs

bridge clubs

country clubs

bowling clubs

workmen's clubs

women's lunch clubs

libraries

charities

chabads  (have one interested Bathesda - so don't call them)

jazz clubs

church halls*

recital rooms

home concerts

50's+ communities

holiday resort hotels

congregations of all faiths

assisted and senior living facilities

*Church - is a problem because it has to NOT be in the service chapel - it can however be in an annexed "hall" - just not where they daven - needs handled sensitively because this could be a very good one.

Hotels - this is an odd one and more bespoke - holiday resort type perhaps

First asking "do they have a piano (and perhaps they could get one in)

Selling to the director the idea to offer an afternoon / evenings entertainment to it's members / community

FOR NOW:

leave out assisted / senior living -

 

PRICE

$500 minimum - but aim for $613 - ranging up to $1200 (for this type)

Or start offering at $750 / $700 and see if people want to knock you down

Eli is starting with the gambling centre ones and the marketing companies to go for - but if you take a notion to try either go ahead

To start now / after I leave you in Baltimore, slow and steadily

Take each call as far as you can

schedule a follow up call for each person you get to speak to and send an email to

How to get into many music venues or small theatre based bookings is a mystery to me, other than being affiliated / signed to some music management company - the above is just my stab at something - if you come up with anything at all that fits the rider I am up for it.

 

Gambit to get out of this realm into more “public sector” performance situations – in whatever various guises they come.

fielding for bookings  

10% commission on any introduction that ends up in a booking

that 10% continues through their future bookings (during employ).

 

 

STRATEGY

“fielding for bookings” in tandem with the insta / fbk slow steady release campaign on the stuff organized in folders - (see media strategy)

 

 

ASPECTS JOB ME AND ELI HANDLE as required

Eli 845 323 2631 larger pricing conversations 

I 904 860 2362 handle scheduling conversations and artistic detail

 

If possible you can handle the “rider” conversation 

https://www.babytosh.com/rider

- if you find new ways of doing things please feel free

CONTACT PROCESS

1: make a call

2: send the standard email (personalized a bit at your discretion)

3: follow up with the aim of getting them to talk to Eli (on price) or me (on detail)

 

Broken down in more detail below

 

 

 

 

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STEP 1: THE SOFT SELL

BabyTosh.com (for the baby boomers) currently the East coast guy" see web site videos etc., he is broadening his reach with caravan in toe. We are setting up customers who would like to book, and within a month we will get back to you with a time slot to fit his travel round. 

On the call back we can discuss price, but first please see BabyTosh.com

 

STEP 2: Eli  845 323 2631

the money conversation - Eli

we will give Eli a list of those interested

Eli or Hannah make these call backs to secure "a confirmation for a booking" (but not the actual date of)

Once price agreed, Eli will say "we will email back with date options once the travel design is set)

 

STEP 3:

I create a travel plan

 

STEP 4:

I / we call e back all and secure dates and send the W9 / set up my account info with them etc

 

STEP 5:

THEN: contact my existing customers and say: "Paul has grown and is working further afield - and can we can only look at every 3 months, but it is now a minimum $500 for a performance / so it is not enough to charge 300-360,  (of course every two months is good also).

I am well established already with the residents so can IyH’ fall into the category of “rare and more desired”

  

 

 

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MID grade

(the non assisted /senior living):

 

  • Libraries 

LIBRARIES is a major target “all ages family night” $850

The Nyak library

Westchester library

The Chapaqua library

The Mount Kisko library

Long Island libraries also

 

 

• faith and other communities (in hall not actual church)

• family hotel / resorts

• can you think of any targets that can fit the Rider?

 

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Mid to upper grade

  • small theater Blue Rinse Brigade is used to refer to older women and men, sometimes involved in politics, charity work and committees. They are the people who fill up all matinée theaters.

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  • jazz clubs

using the Jazz clips video into the jazz clubs

           also the orig clips as that fits also

 

 

email and follow up on

The turning point in pearmont / chetzi built in audience perhaps

Fat cat in Greenwich village

Cornelia st café – will give you a chance & if u can bring in 50 ppl they will let you play again

Tomi jazz has more of a built in crowd – but you wont get paid

 

to jazz clubs + orig clips vid

Un arteist

Space between

Nwe x 3

Living years

summertime

 

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more targets, please id more if you think of

century village Florida

Israeli embassy

The turning point in pearmont / chetzi built in audience perhaps

 

 

  • Regards run of the mill "entertainment music agents" - you never know - but not to spend too much energy on

 

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IN ALL THE ABOVE what may help is to have targeted Facebook ads - but it’s a chunk of time and follow up / maintain - do you know how to do them with the target audience options they give?

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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FYI

AMAZON author page vid upload

 

 

VIDS:

4: nwe

7: cry

2: heart in head

 

CLIPS

3: all the way

6: foggy day

9: forever young

8: esp ur billy joel

5: sunshine advert

1: main combo clips